360º Photos / Advanced interaction
The basic experience of a 360° photo allows to look in all directions, from the floor to the ceiling. However, we may go much further and propose an even more exciting experience to Internet users.

From 360° photography to the virtual tour
Several 360° photos linked together will meet numerous people’s criteria for “virtual tours”.
For example, see this historical house where you may navigate between two rooms.
The other examples below provide an even greater experience.

Integration of additional images and sound environments
A 360° photo is often a good opportunity to provide teaching material or pertinent information at a specific place or facility. Integrating additional images and sound environments will allow the user to discover more and will stimulate interest, such as by interactive terminals in a museum or a national park.

The additional content may be achieved several ways: audio tape, Flash animation and viewing an image by clicking an element. In the right example, the interpretation panels of the Canada Environment Solar House are interactive.

Integration of videos
The video with sound spatialization may sometimes be used to enhance the contents, such as in the lighthouse example below, or to simply create an environment as in this example produced for the Toronto Raptors.

The lighthouse example also proposes videos. They enhance the guided tour and transmit more information about the building, thus becoming a virtual version of the accompanying guide.

Plan / navigation map
Whether to locate your place on a map of a national park or inside a building, using a map with a lamp indicating your location allows you to locate where you are much more quickly. A compass may also be integrated. Here is an example in a lighthouse (the view point orientation is not shown since the map is seen from the side instead of above).

Modifiable photo
The composition of 360° photography can also change when the context is pertinent. For example, you may then see a door open, a wall change colour, lights turn off or furniture disappear. See an example of a removable wall on the right. Click the wall in the photo. Once on the other side, a different interaction is offered via a “console” approach at the bottom of the interactive photo.