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Although digital cameras are now very sophisticated, they are still far from being able to match the human eye in adapting to unequal light intensities. A photo will thus never be able to produce as many brightnesses as the eye can detect when parts of the photo are very bright and others are very dark. The human eye can see inside a room and the landscape outside through the window with the same glance, even if the landscape is fully exposed to the sun. In photography, you normally must choose one exposure for one or the other.

At Bcom, we go further with our light variation optimization process. Our adaptability is therefore much greater than for any professional cameras that have traditional exposure for an image. See the examples below to compare the various exposures with the result of our optimized process.

On the other hand, even where the brightness differences are more subtle, advanced processing will provide greater pleasure in viewing a photo without being able to quickly identify exactly where optimization was applied. For example, the photo below does not have wide variation. However, good processing makes the photo more pleasant to view by making it closer to what the human eye can see on site. Look carefully at the details inside the goaler’s mask on the shelf, at the greater clearness under the second shelf, at the jersey colour, at the wood finish that is less faded at the very top… Subtle, but pleasant isn’t it?